Grown in SF: Why Notion Chose San Francisco

July 21, 2025

Here is why Notion chose San Francisco, and how the city shaped the app from the very beginning.

Grown in SF: Why Notion Chose San Francisco

Since day one, GrowSF has believed the challenges San Francisco faced could be overcome with the love, devotion, and passion of the people who live here.

“San Francisco is one of the rare places in the world where you're rewarded for taking risks.”
-Akshay Kothari, Notion's co-founder and COO

The GrowSF team has wanted to document the spirit of independence and problem-solving we see everywhere in our city. It is core to our culture. It is in our DNA as San Franciscans. It is what we pride ourselves on.

We produced a video with Notion to capture this spirit. Notion makes beautiful interfaces for organizing information. What started as a niche website has grown into a solution for everything from the world’s biggest car companies to the family shopping cart. It now has over 100M users.

We asked Notion why they chose San Francisco and why they are here to stay.

Like Notion, we love this city, and we believe there is nowhere else like it.

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